Deluxe Corporation Director, Marketing Intelligence and Analytics in Minneapolis, Minnesota
Req ID: 201502WD The Director of Marketing Intelligence and Analytics will own the strategic direction and delivery of Marketing Intelligence and analytic capabilities and offerings. Oversee the Marketing Intelligence roadmap (MI) based on business priorities, working with all segments of Marketing. Manage multiple projects in parallel and oversee their completion from start to finish Coordinate and implement analysis and reporting projects using strategic KPIs to inform progress Oversee the creation of custom-designed reports and visualizations to draw conclusions and develop strategic recommendations Assess all promotional activity including the impact to overall sales and profitability, product, and differing customer segments and operating environments. This will include the development of all necessary financial models to evaluate promotion performance Develop dashboards to provide leaders with clear insights into their channel and customer performance Oversee the creation and implementation of product performance reporting and customer satisfaction surveys Basic Qualifications: Education and Experience: Bachelors and 8 years or Masters and 6 years 5 years of management Preferred Qualifications: Education: Masters Degree in Finance, Business or marketing Intelligence Experience: 10 years in Analytics and Planning - Experience building out a Marketing Analytics program, including creating business requirements to inform and advance marketing tools, processes, and data capabilities - Knowledge of Data Science Modeling - Salesforce or Enterprise CRM knowledge Deluxe Corporation is an Equal Opportunity / Affirmative Action employer: All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethnic or national origin, marital status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status or any other status protected by state or federal law. EOE/Minorities/Females/Vet/Disability Please view the electronic EEO is the Law Poster which serves to inform you of your equal employment opportunity protections as part of the application process. Reasonable Accommodation for Job Seekers with a Disability: If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to . Department: Marketing Time Type: Full time Deluxe Corporation is an Equal Opportunity / Affirmative Action employer: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Please view the electronic EEO is the Law Poster and EEO is the Law Poster Supplement which serves to inform you of your equal employment opportunity protections as part of the application process.